Wharf42 is delighted to announce the launch of the Wharf42 Live! Series with a highly anticipated presentation by Claudia Batten at Ignition, Tauranga, later today.

Claudia is perhaps best known as being part of the founding team of Massive Inc. which sold to Microsoft Corp. in 2006. Claudia then co-founded advertising agency Victors & Spoils – the world’s first agency built on crowdsourcing. V&S was acquired by French holding company Havas in April 2012. Today, Claudia splits her time between the technology hub that is Boulder, Colorado and New Zealand.

Claudia speaking at the Tauranga Wharf42 Series event

Claudia speaking at the Tauranga Wharf42 Series event

Claudia represents all that is great about Kiwi entrepreneurs building scale offshore. The former Samuel Marsden Collegiate student and Victoria University honours graduate, left a promising career with law firm Russell McVeagh to chase her dream.

The early days with Massive were tough. Long hours, no pay and no shortage of red eye flights. Claudia and her team persisted. The rewards were to come. Firstly through a well-executed business plan that saw Massive’s software downloading real-time advertising into background features of the action when the user was gaming online. Then came the call from Microsoft.

Today, Claudia is giving back big time. She is a Board member of The Icehouse, providing mentoring, advice and support to early stage New Zealand digital companies looking to build a global footprint. This on-going contribution to the New Zealand startup community was recognised when Claudia reigned supreme at KEA’s 2014 World Class New Zealand Awards earlier this year, becoming the youngest ever Supreme Award recipient.

Over the coming months, Wharf42 will be hosting a series of events at which Kiwi entrepreneurs and Silicon Valley veterans will share their experiences. The Wharf42 Live! Series maps our mission to assist startup and early stage New Zealand businesses connect with the global market.

You can catch up on today’s action when we upload photographs to our Facebook page at www.facebook.com/Wharf42HQ

You can follow Wharf42 on Twitter at @Wharf42HQ